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February 16, 2023
Salesforce Community Cloud is a social media platform that enables businesses to build branded digital communities and collaboration spaces. Employee communities improve cross-departmental collaboration and communication. The CRM database’s critical insights and company data are accessible to any internal or external user. As a result, these communication channels increase transparency and provide employees with access...
Nowadays, everything is digitalized. People spend more time on their smartphones than they do in real life. As a result, marketers and businesses are rethinking their digital channel strategies.  They are, indeed, successful. The question is; however, how much success is ‘OK’ success?  It’s OK to use social media and Google Ads to reach the...
Salesforce is exceptional, which explains why it keeps expanding at over 25% per year. It is also not particularly astonishing that it is expected to reach $26.4 billion this fiscal year and $31.8 billion the following.   Numerous businesses are using Salesforce. But first, let’s check: Is your Salesforce managed properly?  Do you have the right...
Pardot is a B2B marketing automation solution that empowers businesses to sell more effectively and build long – term customer relationships. It is mainly a software as a service (SaaS) marketing automation platform by Salesforce offering e-mail automation, targeted email campaigns and lead management for B2B sales and marketing organizations.   Marketing cloud, on the other...
Salesforce has always been known for its ability to track and illuminate every aspect of customer relationships and sales pipeline. It has been successful in acting as a tool for more than 1,50,000 companies around the globe. But it is not always easy to keep up with the dynamic environment. While it has always been...
Salesforce Loyalty Management is a valuable solution for companies evaluating and planning their Salesforce Roadmap for 2023. It is a solution that allows companies to create intelligent loyalty programs for B2B and B2C customers. The solution hit the market in 2022, providing companies with increased insights into better engaging with their most frequent customers and...