By

kavita
Generative AI has emerged as one of the most revolutionary advancements in the field of artificial intelligence. With its ability to autonomously generate content based on a given data set, it has the potential to significantly reduce the time and effort required for various tasks, ranging from content creation to data analysis. One of the...
Salesforce is exceptional, which explains why it keeps expanding at over 25% per year. It is also not particularly astonishing that it is expected to reach $26.4 billion this fiscal year and $31.8 billion the following.   Numerous businesses are using Salesforce. But first, let’s check: Is your Salesforce managed properly?  Do you have the right...
Pardot is a B2B marketing automation solution that empowers businesses to sell more effectively and build long – term customer relationships. It is mainly a software as a service (SaaS) marketing automation platform by Salesforce offering e-mail automation, targeted email campaigns and lead management for B2B sales and marketing organizations.   Marketing cloud, on the other...
Salesforce has always been known for its ability to track and illuminate every aspect of customer relationships and sales pipeline. It has been successful in acting as a tool for more than 1,50,000 companies around the globe. But it is not always easy to keep up with the dynamic environment. While it has always been...
Salesforce Loyalty Management is a valuable solution for companies evaluating and planning their Salesforce Roadmap for 2023. It is a solution that allows companies to create intelligent loyalty programs for B2B and B2C customers. The solution hit the market in 2022, providing companies with increased insights into better engaging with their most frequent customers and...
Before we even begin talking about Loyalty Management solutions and its significance, it is really important to understand what customer loyalty means.  Customer Loyalty is basically the commitment of a customer towards one’s brand or organisation.   According to a study from Bain & Company, the average repeat customer spent 67% more in months 31–36 of their shopping...
Nowadays companies are handling and managing millions of records on a daily basis across Sales cloud, service cloud, health cloud, financial cloud and other related solutions.   With so many valuable information, it is really important for the companies to be able to manage and store this data and simultaneously remove it once it becomes obsolete.  ...